After selecting the KPI, it is possible to tie it
to either the actual KPI or its target. (In most cases the developer will choose target.)
Recall from the section on Objectives in a Scorecard that the objective doesn??™t have
an actual??”it just has a target that is an indicator of its health. Likewise, the interest
here is in the overall health of the metric, which is displayed by the target. Also, by
Figure 5-32 The strategy map viewed in the Strategy Map Editor in Dashboard Designer
126 B u s i n e s s I n t e l l i g e n c e w i t h M i c r o s o f t O f f i c e P e r f o r m a n c e P o i n t S e r v e r 2 0 0 7
default, the text in the shape becomes that of the KPI name. This can be changed
later if desired.
In this example, the two rounded rectangles are tied to Internet Gross Profit
Margin and Reseller Gross Profit Margin respectively. The order does not matter,
because both roll up into the objective. Once the developer clicks the Apply button,
the strategy map is rendered in Dashboard Designer and the shapes take on the
colors of the indicators for the KPIs or Objectives they represent. Figure 5-33
shows that the shapes now contain the KPI names and while it is difficult to tell in a
black and white image, the Overall Gross Profit Margin box is yellow (Slightly Off
Target), the Internet Gross Profit Margin box is green (On Target) and the Reseller
Gross Profit Margin box is red (Off Target.) The text in the boxes matches that of
the KPI names but editing the strategy map again will allow the developer to type
anything into those boxes, so Overall Gross Profit Margin could be modified to a
more business-oriented objective, such as Maximize Gross Profit Margin.
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